What is a Virtual Tour?
A virtual tour is a sequence of panoramic (360-degree photos) images that are "stitched" together to create a "virtual" experience of a location. Once created, the viewer can experience what it's like to be somewhere they aren't. This virtual experience can be viewed through their desktop computers, their laptops, their tablets and even mobile devices.
The main advantages of a Virtual Tour?
When the virtual tour is placed on your website, the visitor can view it at anytime. Because people stay longer on your website, on average people stay about 3 minutes in a tour, this benefits your organic findability. Google recognizes how long a visitor stays on a certain website, the longer that is, the better your positioning (ranking) will be and therefore your findability will increase (SEO).
In addition, the virtual tour can be added to Google Maps, which immediately stands out in the search results and attracts people to your website and location.
Companies with a virtual tour receive 55% more website traffic!
When a visitor uses the virtual tour and views your location, they are offered the option to leave contact details. We can adjust this text to suit your company. This is an excellent way to receive inquiries/leads from potential customers.
Companies with a virtual tour attract 29% more customers!
Because visitors can visit your location 24 hours a day, 7 days a week, this provides a huge degree of trust and transparency. Many potential customers like to be able to take a digital “look” first, so the customer knows what to expect and this lowers the threshold for a physical visit.
Companies with a virtual tour get more positive reviews on Google. After all, your company is always visible at its best on Google and people can look inside 24/7.
Companies with a virtual tour get 41% reviews!
Stand out and get ahead of your competitors. Because this is a relatively new, emerging technique, many of your competitors are not yet using it. Reach new visitors in a visually stunning way and stand out from the competition.